Amazon has finally announced its long waited and rumored Fire Phone - Amazon's Fire series continues - if you remember, not long ago Amazon released its Fire TV. Amazon's first ever smartphone is being pitched as phone for Amazon Prime Customer.
Fire Phone weighs 160g and its screen size is 4.7in. It comes with Quad-core 2.2 GHz processor, battery life up to 22 hours talk time, 65 hours music playing and 11 hours video playing. It has 13 MP rear-facing and 2.1 MP front facing camera. Fire Phone has 2GB RAM, Adreno 330 graphics and runs Fire OS 3 operating system. The Fire Phone is priced at $199 with a two-year contract or $649 without a contract.
Seemingly Fire Phone is a mix marketing gimmicks and couple really interesting features. Following are five features which you might be convince you to switch to Amzon's Fire Phone;
1. 3D Effects
Fire Phone has 4 front cameras and can generate 3D images - showing images under and within other images. Such 3D rendering will need to capture images at 60 frames per second. From usability point of view, this looks like a marketing gimmick.
2. Firefly - Point, Shoot and Buy
With Firefly, Fire Phone can listen to movie or music, search and play its clip and finally allowing you to buy it. Similarly, you can point Fire Phone on a phone number, or barcode of book and it will able to detect phone number and figure out book's title and availability on amazon.com.
3. Unlimited Amazon Cloud Storage
Although Fire Phone comes with 32/64 GB internal storage, but Amazon has integrated very power marketing promotion of free unlimited Amazon cloud storage to upload photos.
4. Mayday, Customer Support
For Amazon, Mayday personalized customer support for Kindle Fire has been likeable and very effective. Consequently, Fire Phone also comes with Mayday support.
5. SDK for Dynamic Perspective
Soon Amazon will release its Software Development Kit (SDK) for dynamic perspective. The stated objective is to attract developers towards Amazon's smartphone platform and give third party developers an opportunity to utilize Fire Phone's viewing and camera capabilities.